Category Archives: Pardot

The New Calf Consumer Data Privacy Act CCPA casts a broad net don’t get caught..!

Posted on March 4, 2020 by Phil Sallaway - Manager Orange County California

The Irvine Chamber of Commerce hosted a lunch event on the New Calf Data Privacy Act aka CCPA. This Act was forced upon and through the Legislature by the threat of a Ballot Initiative. As a result it is about … Continue reading →

Posted in CA, CRM, Orange County, Pardot, Phil Sallaway, Salesforce CRM, Technology | Tagged , , , | Leave a comment

CRM & E-Marketing the Dynamic Duo

Posted on January 30, 2020 by Phil Sallaway - Manager Orange County California

Managing your relationships with customers is easier than ever. The only limit is your imagination. The great challenge for marketing is being able to track and attribute sales deals closed won to marketing activities such as: Trade Shows, Ads, News … Continue reading →

Posted in CRM, Marketing, Pardot, Salesforce, Salesforce CRM | Tagged , , , | Leave a comment

AI Will Change Sales.. Act NOW!

Posted on September 24, 2019 by Phil Sallaway - Manager Orange County California

I was reading an article “How to Sell Successfully in the Fourth Industrial Revolution” (written by Sandler Sales & Evernote) about how AI will change Sales in the future.  The article referred to data from Gartner inc. “Global business value … Continue reading →

Posted in CA, CRM, Orange County, Pardot, Sales, Salesforce CRM, Technology | Leave a comment

OC B2B eMarketing Group Meeting

Posted on July 26, 2019 by Phil Sallaway - Manager Orange County California

eMarketing – OC Pardot User Group July 25, 2019 Great user group session today hosted by Roland DGA in Irvine, CA. It was an interesting mix of people from new users to the more experienced. The newest was just launching … Continue reading →

Posted in CA, Orange County, Pardot, Salesforce, Salesforce CRM | Leave a comment

Lead Scoring & Grading

Posted on March 6, 2019 by Phil Sallaway - Manager Orange County California

I volunteered to do a presentation on Lead Scoring and Grading. It is amazing how little hard data is out there. It’s a lot of by guess and by golly. To start yes you need to make some educated guesses. … Continue reading →

Posted in CA, CRM, Marketing, Orange County, Pardot, Sales, Salesforce, Salesforce CRM | Tagged , , | Leave a comment